On October 19, 2010, speaking at the annual Proskauer on Privacy conference, the Federal Trade Commission’s newest Commissioner, Julie Brill, had a lot to say about self-regulation, teen privacy and other FTC privacy initiatives.  Commissioner Brill also commented upon the need to "re-think" privacy in order to keep pace with today’s technologically advanced society.  According to Commissioner Brill, both the Notice and Choice model and the Harm model rely on a theoretical distinction between personally identifiable information and non-personally identifiable information that is "increasingly out of touch with technological advances that allow previously non-identifiable data to be ‘re-identified.’"  In addition, she said, "traditional privacy frameworks have not been sufficient to promote competition based on privacy."  So exactly how do we re-think privacy, and what will that mean for all of us?

Click here to read everything else Commissioner Brill had to say, in her own words.